Get paid to ride.
Get paid to ride. I’d like to see this in action. I wonder how the shop is doing this? Can it be replicated through out the bike industry?
Shop’s promotion targets resolute riders WOODLAND HILLS, CA (BRAIN)—Santa Monica Mountains Cyclery is looking to help customers stick to their New Year’s riding resolutions—and sell a few extra bikes in the process. Cyclists who purchase a bike from the Woodland Hills, California, retailer before Jan. 22 will be eligible to earn 10 cents per mile for every mile ridden on that bike in 2012, up to 50 percent of the bicycle’s purchase price. “We know that many people out there want to improve their fitness and maybe lose a few pounds, and we just want to give them a little nudge in the right direction,” shop owner David Kooi said.
Source: addtoany.com